Grow Up Conference 2026 returns to Vancouver as Canada’s premier cultivation summit. British Columbia has earned its reputation as the epicenter of craft cannabis in Canada. With 123 micro-cultivation licenses concentrated in regions like the Kootenays, a 14.9% year-over-year sales growth outpacing every other major province, and a consumer base that has shifted dramatically toward legal sources (72% exclusively legal in 2025, up from 55% in 2021), BC represents the beating heart of Canadian cannabis innovation.
Grow Up Conference 2026 brings together more than 3,000 industry professionals at the Vancouver Convention Centre from January 19-21, 2026. Now entering its ninth consecutive year, this cultivation-focused event has established itself as the essential gathering for Canadian Licensed Producers, micro-cultivators, facility designers, and technology vendors serious about production excellence.
The March 2025 regulatory amendments represent the most substantial changes to Canadian cannabis rules since legalization in 2018.
For cultivation professionals navigating the significant March 2025 regulatory changes, including quadrupled micro-cultivation canopy limits and simplified packaging requirements, Grow Up Vancouver offers the operational intelligence and networking opportunities that define successful Canadian cannabis operations.
Grow Up Vancouver attracts decision-makers across the Canadian cannabis supply chain who are evaluating technology investments, facility optimization, and operational efficiency improvements.
The March 2025 regulatory amendments represent the most substantial changes to Canadian cannabis rules since legalization in 2018. For cultivation operations specifically, the quadrupled micro-cultivation canopy (200m2 to 800m2) fundamentally alters the economics of small-batch production. Nursery operations gained similar expansion, with flowering area limits increasing from 50m2 to 200m2.
BC’s market performance has responded positively. October 2025 sales reached $78.2 million, maintaining the province’s position as Canada’s second-largest market with the highest year-over-year growth rate among major provinces. The legal market share continues expanding, with 72% of BC cannabis consumers now sourcing exclusively from licensed retailers.
Security requirements were relaxed significantly: security-cleared personnel no longer need to be on-site at all times, and continuous video recording is no longer mandatory for standard licensees.
Health Canada Cannabis Act Amendments, March 2025Whether you’re attending for the first time or returning to expand your network, these practical tips will help you maximize your conference experience.
BC cultivation operations navigate a dual regulatory framework: federal Health Canada licensing and provincial LCRB oversight. Understanding both layers is essential for compliant operations. The BC Craft Farmers Co-op and Craft Cannabis Association of BC advocate for regulatory frameworks supporting small-batch production.
Related: Understanding Health Canada CTLS Requirements for Cannabis OperationsCultivation professionals face critical strategic decisions in 2026. Conference sessions address these fundamental positioning questions directly:
The expanded micro-cultivation limits enable small producers to achieve operational scale previously impossible, but require capital investment decisions around facility expansion and equipment upgrades
Choosing between automation systems, environmental controls, and cultivation management platforms that determine operational efficiency for years ahead
BC’s craft culture emphasizing hand-trimming, hang-drying, and terpene preservation commands premium pricing but faces margin pressure from larger operations
The relaxed security requirements create opportunities to reduce compliance costs, requiring evaluation of which legacy systems remain necessary
Maximize your conference ROI by arriving prepared. Use this checklist to ensure you’re ready to make the most of every networking opportunity and business meeting.
Common questions from cannabis professionals planning to attend Grow Up Conference 2026 in Vancouver.
Grow Up Vancouver is primarily B2B-focused, with approximately 70% of attendees representing licensed operations, vendors, and service providers. However, the Canadian Cannabis Championship component and certain networking events include consumer elements. Industry credentials are not required for registration.
Yes, international professionals are welcome. Most visitors to Canada require either a valid visa or Electronic Travel Authorization (eTA) depending on citizenship. Note that cannabis remains federally prohibited in the United States, and border crossing with any cannabis products is illegal.
The Executive Summit is a dedicated pre-conference day (January 19) designed for C-suite executives and senior leadership. Programming focuses on strategic planning, market analysis, and operational leadership rather than technical cultivation topics. Separate registration may be required.
Contact the conference organizers directly at growupconference.com for current virtual or hybrid attendance options.
Early registration is currently available. Sign up for the Grow Up Conference newsletter at their website for announcements and early-bird pricing details.
New for 2026, this scholarship program reflects the conference’s commitment to Indigenous participation in the legal cannabis industry. BC already leads Canada in Indigenous cannabis partnerships through the BC Indigenous Cannabis Product Program.
Navigating Health Canada’s CTLS reporting requirements, provincial compliance documentation, and quality assurance protocols demands comprehensive seed-to-sale tracking capabilities. For Canadian Licensed Producers and micro-cultivators, maintaining audit-ready records across every cultivation batch, processing step, and inventory movement is fundamental to license maintenance.
For operators evaluating cultivation technology investments at Grow Up Vancouver, GrowerIQ provides the compliance foundation that Canadian regulatory frameworks require, supporting batch tracking, inventory management, quality assurance documentation, and CTLS-aligned reporting workflows.
See how Canadian cannabis facilities use GrowerIQ to manage Health Canada reporting and seed-to-sale traceability.
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